Fishing Marketing And What You Should Learn About This
When it comes to giving access to consumers on good stocks of fish for their needs, it is important to learn more about what fish marketing can give you. There are two different kinds of professionals in the fish industry, they are mainly the fish marketers who are in charge of selling the products and they are the fishermen who go out into the waters to cultivate the fishes These fishermen, at the break of the day, then take their fish catches over to the fish market and the retailers buy these catches for a price, and the fishermen then earn an income On the landing areas, intermediaries meet with the fishermen By these areas, there are fishermen who meet with at most two intermediaries and the next steps are done When the bargaining has begun, there are other intermediaries that are far away and wait for their turn to make the bargain should the first level of intermediaries does not complete all the catches. There are more intermediaries behind that are reserved, should the fishermen find it challenging to forge a deal with the first two intermediaries There are also events when the fish retailers decide to take the entire catch for them. If this occurs, the open bidding step is skipped It is important that the retailers and the fishermen reach a fair deal. In the principles of fishing marketing, the retailers are the price setters since the fishermen have different times and areas where they meet the buyers, and they usually try their best to have their lots bought all to keep the catch fresh and the retailers are the ones with a place to sell in the market.
There are usually several fishing marketing channels available. It is usual that the intermediaries are leading some local markets when it comes to the distribution of the fishes. The private fishing marketing channels are facilitating the local and export distribution of the fishes. There are usually four levels to fishing marketing channels and distribution
There are primary locations for trade or those that are situated inside communities, villages and crossroads. There are places near the catch areas. It is important to note that at this level, there are already a lot of fish varieties that enter the fishing marketing channel, such as fishes from fresh water and open waters.
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The time where these markets do their business can either be from every day to just two times a week If the fishing marketing channels are opened twice a day, it has been said that there are more people who attend the markets in the afternoon than the morning.
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Then, there are secondary fishing marketing channels that are usually riverport markets by the road, rails or sold to wholesalers.